Tag Archive

Social media advertising going through the roof

Published on January 26, 2011 By Zak Jacobs

In 2010 there were companies all over the world jumping on the social media bandwagon and probably even more online marketing experts appearing from the UK to India.  We were already being told that Social media was the Daddy when it came to online marketing.  There were billions of pounds injected into social media marketing [...]

Respond Quickly to Bad Press Online?

Published on August 4, 2010 By Zak Jacobs

Have you heard the saying ”Any publicity is good publicity”.Oh boy, It turns out that this is wrong, in fact very wrong most of the time. Companies should always want to be seen in a positive light.  Reputation Management is an area of concern to many companies, unfortunately many of them do not put a plan [...]